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SHIFTING PERSPECTIVES

Ad Lib is the eyewear brand for people who go their own way and live by their own rules.

Its commitment to freedom and individuality is rooted in the Latin word 'ad libitum'. In this way, Ad Lib inspires people to leave rigid conventions behind and see the world from a different angle.

AD LIB IS A STATEMENT. FOR CREATIVITY. FOR INDIVIDUALITY. FOR DESIGN. FOR QUALITY.

For those who live 'ad libitum,' status symbols aren't needed. They value self-confidence over labels and class over brands. Ad Lib isn’t about status—it’s a statement.

Ad Lib combines dynamic designs, bold colours and uncompromising quality to underline your own style.

In a world full of possibilities. What keeps us from changing our point of view?
In a world full of individual freedoms. Why don't we follow our own rules?
In a world full of creativity. Why don't we create our own reality?

Ad Lib invites us to discover the world with new eyes, shift our perspectives and write our own story of freedom.

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